Campaign emphasises Jordan as holiday hotspot

A new campaign is aiming to boost inbound travel to Jordan, helping to turn it into a must-visit destination for tourists.

"Experience Jordan", launched by American Express Middle East in association with the Jordan Tourism Board, offers visitors the opportunity to access a wide range of activities while on their trip.

Holidaymakers will be able to choose from a selection of airlines, hotel stays and car rental, as well as immerse themselves in designer shopping, dining, leisure and wellbeing special offers.

To take advantage of the exclusive deals and benefits, such as 10% off Economy and Business Class tickets with Royal Jordanian Airlines, all they have to do is simply use their American Express Cards.

The initiative encouraging travellers to choose Jordan as their holiday destination will run until June 30 this year, .

"Jordan is a land of stunning natural wonders, ancient architectural marvels, magnificent landscapes and thrilling adventure," said Deepak Jain, VP Emerging Markets, American Express Middle East.

"The offers available through the "Experience Jordan" campaign will enable our Cardmembers to experience a world class holiday."